| Mark McCrindle |
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Mark
McCrindle, McCrindle
Research Background: Mark trained as a Psychologist and is today variously described as a Futurist, Demographer, and Social Commentator. He is regarded as one of Australia’s foremost social researchers and his research into emerging trends, social shifts, and generational changes is recognised internationally. Mark graduated from the University of NSW with a BSc (Psychology) after which he completed a Masters degree majoring in Social Trends. He is the Director of the research agency McCrindle Research, which specialises in social research and demographic studies across the Asia Pacific. He is qualified with the research industry’s highest accreditation: QPMR (Qualified Practising Market Researcher) and his expertise is in clearly communicating his findings to business leaders. Indeed BRW magazine this year ranked Mark as one of Australia’s Top 10 corporate speakers. His recent clients include some of Australia’s largest companies and most recognised brands including: Toshiba, Westpac, AMP, Commonwealth Bank, David Jones, Alcan, Sportsgirl, Cadbury Schweppes, Mercedes Benz, Toyota, Red Rooster, American Express, Flight Centre, AXA, Mirvac, Wesfarmers, LG, St George Bank, Fairfax, ANZ, Accor, MLC, Komatsu, Woodside, ExxonMobil, Tyco, BlueScope Steel, Hudson, Telstra, Optus, & NAB. Mark attends West Pennant Hills Community Church |
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